New Years Eve 2020 was rang in with sparkling success, Planet Fitness was the headlining sponsor for the confetti drop in Times Square and we had the opportunity to create a show stopping bus for their #StopTheBullfit bus tour.
Using Glass Bus 4, with its 34 foot long glass display windows, we created a mobile workout experience, where folks could get their heart racing on a branded elliptical, or take a crack at lifting the custom made “pizza bar bells” that we created.
Client
Planet Fitness
Marketing Agency
Vector
Location
New York
- Illumination, Vehicle Wraps